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Our Core Values

Elevate Yourself & Others

We strive for a supportive environment where everyone is empowered to grow and succeed.

Attitude of Gratitude

We put appreciation and positivity first when interacting with team members and clients.

Service

We are dedicated to going above and beyond for others and finding the best ways to serve them.

Integrity

We uphold the highest ethical standards in all areas of our lives, making us dependable to always do what’s right.

Energy

We bring enthusiasm and passion to every aspect of our work, driving productivity and positivity.

Relationships

We prioritize building relationships with others that are based on trust, understanding, and collaboration.

Our Beginnings...

At Easier Accounting, our journey began when our founder, Kale Goodman, experienced a firsthand lesson of the devastating impact that poor accounting can have on a business.

Kale’s father was an exceptional business owner and an exceptionally poor accountant. After his father failed to accurately pay his business taxes, the IRS drained their family’s bank account and took every penny his father’s business made after that.

This drove Kale to pursue a career in accounting so he could prevent other businesses from making the same mistakes as his father and losing all their hardwork to the government.

The Disconnect Between Business Owners and Accountants

While having the same entrepreneurial spirit as his father and running his own accounting business, Kale discovered a major disconnect between accountants and business owners.

The simple fact is, no one cares about a business owner’s money like the business owner themself – and that is what accounting firms get wrong.

Think of the last time you talked to an accountant, did you understand their jargon? Or, did you leave the conversation just hoping they had it all covered? At Easier Accounting, were working to close that gap between you and your accountant.

Through our trained business advisors and accountants, we help our clients truly understand their business financials. Because when you understand the numbers, they grow – which is exactly our goal for you at Easier Accounting.

Our Beginnings...

At Easier Accounting, our journey began when our founder, Kale Goodman, experienced a firsthand lesson of the devastating impact that poor accounting can have on a business.

Kale’s father was an exceptional business owner and an exceptionally poor accountant. After his father failed to accurately pay his business taxes, the IRS drained their family’s bank account and took every penny his father’s business made after that.

This drove Kale to pursue a career in accounting so he could prevent other businesses from making the same mistakes as his father and losing all their hardwork to the government.

The Disconnect Between Business Owners and Accountants

While having the same entrepreneurial spirit as his father and running his own accounting business, Kale discovered a major disconnect between accountants and business owners.

The simple fact is, no one cares about a business owner’s money like the business owner themself – and that is what accounting firms get wrong.

Think of the last time you talked to an accountant, did you understand their jargon? Or, did you leave the conversation just hoping they had it all covered? At Easier Accounting, were working to close that gap between you and your accountant.

Through our trained business advisors and accountants, we help our clients truly understand their business financials. Because when you understand the numbers, they grow – which is exactly our goal for you at Easier Accounting.

Trusted by Hundreds of Businesses Nationwide

Cierra was extremely patient with me considering all the questions I had and topics that I inquired about. Her knowledge and customer skills are great. Thank you!

Anna Rodriguez Jamel

Dave Clark has made my small business taxes smooth and easy. he put all of my stress and worries to rest, he talked me through it and made sure I will bet set up successfully for next years taxes as well. Taxes are so stressful, and there is a lot that goes into it, but Dave & easier accounting has made it easy, manageable, and most importantly they educate you on it all! I feel so supported, and taken care of! They truly are an amazing company. USE DAVE, he knows his stuff!!

Megan Timothy

Easier accounting is absolutely amazing. I have nothing but praise for these guys. Ethan was extremely professional and helpful. Thank you again!

Maydray

So happy with the services offered! Grateful to be connected with a team of experts. It’s obvious they put service over everything else!

Steven Bronzini
Easier Accounting
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